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B2B / B2C:

B2B - Business to Business:

The name associated with purchase and sale operations, information, products and services via the internet or through the use of private networks shared between business partners, thus replacing the physical processes that involve the usual commercial transactions.
Partner portals, extranet - They are portals where relations between companies, B2B, or between a given company and the companies with which it intends to maintain relations are promoted. Therefore, they are networks that unite the company and its business partners, with the aim of promoting collaboration and information sharing; 

Third party portals or e-marketplaces - they are intermediation platforms that promote the union of several buying and selling organizations. The negotiation of products and services is supported by the Internet, which facilitates and promotes online shopping, in an environment of many buyers and many suppliers and / or in more limited and dependent environments, also, on the monopolistic, oligopolistic or open characteristics of the markets. origin of offers and searches.

B2C - Business-to-Customer:

 

It is the trade made directly between the producing company, seller or service provider and the final consumer, through the internet.

The capacity and potential of electronic markets, depends on how well, you can leverage the power of the internet to create sustainable competitive advantages.

Instant communication: helps in instant communication between the various participants of the business systems. It also helps in reducing the "time to market" for new products.

Global Access: products / services offered through electronic markets have a global reach and provide greater access to markets;

Customization: by offering the ability to offer products and services in real time, the ability to customize goods for needs is greater;

Increased availability: e-commerce offers greater availability of company products and is available 24 hours a day, 7 days a week 365 days a year;

Intermediation: Helps to eliminate inefficient intermediaries, offering simplified electronic distribution and product differentiation based on customer choice;

Consolidation and Convergence: they help greater consolidation and convergence, which facilitates economies of scale, facilitating the implementation of orders and consequently their fulfillment. This allows for the revitalization of products that add value through depth, context or digitization;

Colaboration:Facilitates the automation of electronic transactions between companies, real-time support for information exchange allowing a collaborative process.

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